Publisher : Euromonitor International
Published Date : 7/2007
Language : English
Availability : Usually ship within 24 hours
Book Type : Report
Remarks : The report is in PDF format and it will be sent to you via email after we confirm your payment
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Euromonitor International's Housewares And Home Furnishings in China market report offers a comprehensive guide to the size and shape of the market at a national level. It provides the latest retail sales data, allowing you to identify the sectors driving growth. It identifies the leading companies, the leading brands and offers strategic analysis of key factors influencing the market - be they new product developments, packaging innovations, economic/lifestyle influences, distribution or pricing issues. Forecasts illustrate how the market is set to change.

HOUSEWARES AND HOME FURNISHINGS IN CHINA : MARKET INSIGHT

EXECUTIVE SUMMARY

Furious Competition Amongst Domestic Manufacturers

Numerous Domestic Brands Suffer from Lack of Design Expertise

Greatly Increased Distribution Channels

Marketing Efforts Stepped Up

Price No Longer the Only Consideration

KEY TRENDS AND DEVELOPMENTS

Improved Technology Boosts Home Furnishings Market

Healthy Economy Encouraged Market Expansion

Competition Intensifies

Changing Demand Criteria

Multi-purpose and Shorter Lifecycles

MARKET DATA

Table 1 Sales of Housewares and Home Furnishings by Sector: Value 2001-2006

Table 2 Sales of Housewares and Home Furnishings by Sector: % Value Growth 2001-2006

Table 3 Housewares and Home Furnishings Company Shares 2004-2006

Table 4 Housewares and Home Furnishings Brand Shares 2004-2006

Table 5 Sales of Housewares and Home Furnishings by Distribution Format: % Analysis 2001-2006

Table 6 Forecast Sales of Housewares and Home Furnishings by Sector: Value 2006-2011

Table 7 Forecast Sales of Housewares and Home Furnishings by Sector: % Value Growth 2006-2011

DEFINITIONS

Housewares

Home Furnishings

Sources

Summary 1 Research Sources

LOCAL COMPANY PROFILES - CHINA

HK ROYAL FURNITURE HOLDING LTD - HOUSEWARES AND HOME FURNISHINGS - CHINA

STRATEGIC DIRECTION

KEY FACTS

Summary 2 HK Royal Furniture Holding Ltd: Key Facts

Summary 3 HK Royal Furniture Holding Ltd: Operational Indicators 2004-2006

COMPANY BACKGROUND

PRODUCTION

Summary 4 HK Royal Furniture Holding Ltd: Production Statistics 2006

COMPETITIVE POSITIONING

Summary 5 HK Royal Furniture Holding Ltd: Competitive Position 2006

NINGBO BEYOND HOME TEXTILE CO LTD - HOUSEWARES AND HOME FURNISHINGS - CHINA

STRATEGIC DIRECTION

KEY FACTS

Summary 6 Ningbo Beyond Home Textile Co Ltd: Key Facts

Summary 7 Ningbo Beyond Home Textile Co Ltd: Operational Indicators 2004-2006

COMPANY BACKGROUND

PRODUCTION

Summary 8 Ningbo Beyond Home Textile Co Ltd: Production Statistics 2006

COMPETITIVE POSITIONING

Summary 9 Ningbo Beyond Home Textile Co Ltd: Competitive Position 2006

NINGBO FOTILE KITCHENWARE CO LTD - HOUSEWARES AND HOME FURNISHINGS - CHINA

STRATEGIC DIRECTION

KEY FACTS

Summary 10 Ningbo Fotile Kitchenware Co Ltd: Key Facts

Summary 11 Ningbo Fotile Kitchenware Co Ltd: Operational Indicators 2004-2006

COMPANY BACKGROUND

PRODUCTION

Summary 12 Ningbo Fotile Kitchenware Co Ltd: Production Statistics 2006

COMPETITIVE POSITIONING

Summary 13 Ningbo Fotile Kitchenware Co Ltd: Competitive Position 2006

NINGBO SHUAIKANG KITCHEN EQUIPMENT CO LTD - HOUSEWARES AND HOME FURNISHINGS - CHINA

STRATEGIC DIRECTION

KEY FACTS

Summary 14 Ningbo Shuaikang Kitchen Equipment Co Ltd: Key Facts

Summary 15 Ningbo Shuaikang Kitchen Equipment Co Ltd: Operational Indicators 2004-2006

COMPANY BACKGROUND

PRODUCTION

Summary 16 Ningbo Shuaikang Kitchen Equipment Co Ltd: Production Statistics 2006

COMPETITIVE POSITIONING

Summary 17 Ningbo Shuaikang Kitchen Equipment Co Ltd: Competitive Position 2006

SUPOR GROUP CO LTD - HOUSEWARES AND HOME FURNISHINGS - CHINA

STRATEGIC DIRECTION

KEY FACTS

Summary 18 Supor Group Co Ltd: Key Facts

Summary 19 Supor Group Co Ltd: Operational Indicators 2004-2006

COMPANY BACKGROUND

PRODUCTION

Summary 20 Supor Group Co Ltd: Production Statistics 2006

COMPETITIVE POSITIONING

Summary 21 Supor Group Co Ltd: Competitive Position 2006

HOUSEWARES IN CHINA

HEADLINES

TRENDS

COMPETITIVE LANDSCAPE

PROSPECTS

SECTOR DATA

Table 8 Sales of Housewares by Subsector: Value 2001-2006

Table 9 Sales of Housewares by Subsector: % Value Growth 2001-2006

Table 10 Sales of Housewares by Type 2001-2006

Table 11 Sales of Cookware by Type 2001-2006

Table 12 Sales of Kitchenware by Type 2001-2006

Table 13 Sales of Tableware and Crockery by Type 2001-2006

Table 14 Sales of Cutlery by Type 2001-2006

Table 15 Housewares Company Shares by Retail Value 2004-2006

Table 16 Housewares Brand Shares by Retail Value 2004-2006

Table 17 Sales of Housewares by Distribution Format: % Analysis 2001-2006

Table 18 Forecast Sales of Housewares by Subsector: Value 2006-2011

Table 19 Forecast Sales of Housewares by Subsector: % Value Growth 2006-2011

HOME FURNISHINGS IN CHINA

HEADLINES

TRENDS

COMPETITIVE LANDSCAPE

PROSPECTS

SECTOR DATA

Table 20 Sales of Home Furnishings by Subsector: Value 2001-2006

Table 21 Sales of Home Furnishings by Subsector: % Value Growth 2001-2006

Table 22 Home Furnishings Company Shares by Retail Value 2004-2006

Table 23 Home Furnishings Brand Shares by Retail Value 2004-2006

Table 24 Sales of Home Furnishings by Distribution Format: % Analysis 2001-2006

Table 25 Forecast Sales of Home Furnishings by Subsector: Value 2006-2011

Table 26 Forecast Sales of Home Furnishings by Subsector: % Value Growth 2006-2011